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GrigoravsKajabi

A Kajabi alternative for businesses whose main product is a website

Grigora is a Kajabi alternative for business websites with a blog, newsletter and store, starting at $12/month billed annually. Kajabi is the stronger choice for courses, coaching, communities and learning programs, with Basic listed at $143/month billed annually. Grigora has newsletter subscriber limits and does not replace Kajabi course delivery or member progress.

From $12/mo, billed annually Published plan allowances 0% platform commission on supported Stripe or Razorpay checkout AI-designed site with a real CMS

Published by Grigora · Updated · Sources and method

Quick answer

Is Grigora the right Kajabi alternative?

Grigora is a Kajabi alternative for business websites with a blog, newsletter and store, starting at $12/month billed annually. Kajabi is the stronger choice for courses, coaching, communities and learning programs, with Basic listed at $143/month billed annually. Grigora has newsletter subscriber limits and does not replace Kajabi course delivery or member progress.

Choose Grigora if you want…

  • A site, newsletter and store without a $143 floor
  • Plan-based allowances; check pricing
  • 0% platform commission on Stripe or Razorpay
  • An AI-designed site with a CMS, directories and comments
  • White label to resell under your own brand

Stick with Kajabi if you…

  • •Sell courses, coaching or a paid community
  • •Want funnels, pipelines and email built around a programme
  • •Value a premium, mature creator ecosystem and its support
Bottom line: Use Kajabi for a learning or coaching business. Consider Grigora when the public website and content publishing are the main requirement.

Kajabi or Grigora: the decision in one view

Kajabi and Grigora: two reasons to choose each platform, from the verdict above
A visual summary of the use-case tradeoffs in this comparison. Open the image for a larger view.

Kajabi alternatives at a glance

How the creator platforms and the all-in-one builders compare on price and scope.

Swipe the table sideways to see every column

Kajabi alternatives at a glance
PlatformBest forFree accessStarting priceSales feesData and site portability
GrigoraSite, newsletter and store for any businessFree trialFrom $12/mo billed annually0% platform fee; Stripe/Razorpay fees applyPosts/content; rebuild design
KajabiCourses, coaching and communitiesNo (trial)From $143/mo billed annually0% Kajabi Payments/PayPal; 2%–0.5% other providersPartial
Systeme.ioFunnels and courses, budget all-in-oneYes, generousFrom $17/mo0% (processing only)Partial
PodiaSimple creator storefrontsNo (trial)From $42/mo5% on Mover, 0% abovePartial
SquarespacePolished templatesNo (trial)From $19/mo2% on Basic, 0% on Core+Partial
WordPressMaximum plugin choiceSoftware is freeHosting + plugins0% (processing only)Yes

List pricing (billed annually) as of September 2026. Verify current pricing on each provider's site.

Sources for the overview table

Reasons to consider moving from Kajabi to Grigora

Consider these trade-offs against your existing setup before planning a move.

1

$143 for a brochure

The course never launched, or was never the plan. The site, the list and the shop are running on a platform priced for something else.

2

The sixth product

Basic allows five. The next one costs $56 more a month, every month.

3

The Stripe fee

Eligible third-party payment providers add 2%, 1% or 0.5% by plan. PayPal and Kajabi Payments are excluded from this added fee; processor fees still apply.

4

The website is the supporting act

Templates and a basic blog, built to hold a programme rather than to be the product.

What Kajabi does well

  • Best-in-class course, coaching and community tooling
  • Email, funnels and pipelines built around programmes
  • No platform fee on Kajabi Payments
  • Live chat support and a mature ecosystem

Where Kajabi falls short

  • A $143/mo floor with no free plan
  • Contact and product caps gate every tier
  • 2% to 0.5% Kajabi fee on third-party gateways
  • A template-led website with a basic blog and little SEO tooling

Grigora vs Kajabi at a glance

What each price buys, and what it caps.

Grigora vs Kajabi at a glance
FeatureKajabiGrigora
Starting paid plan$143/mo$12/mo billed annually
Contacts on entry plan2,5002,500 newsletter subscribers on Starter
Products on entry plan5Plan-based allowances
Fee on third-party gateway2% / 1% / 0.5%; PayPal and Kajabi Payments excluded0%
Courses, coaching, communityBest in classNo
Website designTemplates, secondaryAI art direction + block editor
Blog & CMS depthBasicCMS, directories, comments
Free SEO tools suiteNoFree tools
White label for agenciesNo$199/mo plan

Grigora vs Kajabi: feature by feature

A category-by-category breakdown, pricing, AI, design, e-commerce, email, SEO, performance, and support.

The floor

Fit: Grigora

Kajabi's cheapest plan is $143 a month billed annually, or $179 monthly. That is a fair price for a platform running a six-figure course business. It is twelve times Grigora Starter for a business that wanted a site, a list and a shop.

The floor: Grigora and Kajabi
FeatureGrigoraKajabi
Cheapest paid plan$12/mo billed annually$143/mo (Basic)
Mid tier$20/mo (Pro)$199/mo (Growth)
Top tier$45/mo (Business)$399/mo (Pro)
Month-to-month$15/mo$179/mo
Free planFree trialNo, trial only

Takeaway: A year of Kajabi Basic is $1,716. A year of Grigora Business, with five sites, is $540.

Contacts and products

Fit: Grigora

Kajabi lists 2,500 contacts and five products on Basic, 25,000 and fifty on Growth, and 100,000 with unlimited products on Pro. Crossing those limits can require a higher tier. Grigora also has plan allowances, including 2,500–25,000 newsletter subscribers; compare the type of product and audience records each platform supports.

Contacts and products: Grigora and Kajabi
FeatureGrigoraKajabi
Contact cap2,500–25,000 newsletter subscribers by plan2,500 / 25,000 / 100,000
Product capConfirm catalogue needs against plan limits5 / 50 / unlimited
What moves you upSites, credits, subscribersContacts and products
Sixth product on entry planIncludedUpgrade to $199/mo

Takeaway: On Kajabi, the catalogue and the list decide the plan. On Grigora they do not.

Gateway fees

Fit: Grigora

Kajabi adds a platform fee of 2% on Basic, 1% on Growth and 0.5% on Pro for eligible third-party payment providers. Its pricing page excludes PayPal and Kajabi Payments from this additional fee. Processing fees still apply and vary by method and country. Grigora takes 0% platform commission on supported Stripe or Razorpay checkout, with processor fees additional.

Gateway fees: Grigora and Kajabi
FeatureGrigoraKajabi
Fee on Kajabi PaymentsNot applicable0% platform, 2.9% + $0.30 processing
Fee on third-party gateway0%2% / 1% / 0.5%; excludes PayPal and Kajabi Payments
GatewaysStripe, RazorpayKajabi Payments, Stripe, PayPal
Digital downloadsYesYes

Takeaway: Kajabi's no-fee promise has a condition. Grigora's does not.

Courses, coaching & community

Fit: Kajabi

The honest category and the reason Kajabi exists. Course builder, assessments, drip schedules, coaching calendars, communities with live rooms, podcasts, and funnels wired to all of it. Grigora offers none of this.

Courses, coaching & community: Grigora and Kajabi
FeatureGrigoraKajabi
Course builderNoBest in class
Coaching and schedulingNoYes
Paid communityNoYes
Podcast hostingNoYes
Funnels and pipelinesBasicYes

Takeaway: If the product is a programme, Kajabi wins this and the decision.

The website

Fit: Grigora

Kajabi's website builder is competent and clearly the supporting act: templates, a page editor, a blog. Grigora generates a site with its own design direction and gives you a full CMS with directories and moderated comments.

The website: Grigora and Kajabi
FeatureGrigoraKajabi
AI first-draft siteYesAI assist
TemplatesTemplate libraryTemplate library
Design distinctivenessAI art directionsTemplate-led
Blog editor depthFull CMS editorBasic
Directories and moderated commentsBuilt inNo

Takeaway: Kajabi's site holds the programme. Grigora's site is the business.

Email marketing

Depends on your needs

Both include email properly. Kajabi's is deep on funnel automation and gated by contacts; Grigora's is sized by subscribers and tied to the site and store.

Email marketing: Grigora and Kajabi
FeatureGrigoraKajabi
Email included2,500 to 25,000 subscribers2,500 to 100,000 contacts
Automation and segmentationIncludedIncluded, deep
Sequences and pipelinesBasicBest in class here
Professional inboxFrom $5/mailboxSeparate provider

Takeaway: Comparable newsletters. Kajabi is ahead on programme automation.

SEO & organic traffic

Fit: Grigora

Kajabi is built for launches and paid traffic. Grigora is built for organic: schema controls, IndexNow, free tools.

SEO & organic traffic: Grigora and Kajabi
FeatureGrigoraKajabi
Meta and sitemap controlsYesYes
Schema controlsYesLimited
IndexNow submissionYesNo
Free SEO tools suiteFree toolsNo

Takeaway: If search is the channel, Grigora is built for it.

Agencies & white label

Fit: Grigora

Kajabi has a partner programme for referrals and no white label. Grigora sells White Label at $199/mo, which is less than Kajabi Growth.

Agencies & white label: Grigora and Kajabi
FeatureGrigoraKajabi
Resell under your own brand$199/mo White Label planNo
Partner or affiliate programmeNoYes
Multi-site dashboard5 sites on BusinessPer account

Takeaway: Kajabi pays referrers. Grigora lets agencies own the relationship.

Ownership & export

Depends on your needs

Both export contacts and products. Neither exports a design. Kajabi's support is stronger, with live chat.

Ownership & export: Grigora and Kajabi
FeatureGrigoraKajabi
Export contacts and productsYesYes
Export course contentNot applicablePartial
Move the design elsewhereRebuildRebuild
SupportEmail, priority on higher plansLive chat

Takeaway: Comparable on data. Kajabi wins on support hours.

Grigora vs Kajabi pricing

Kajabi prices for a course business. Grigora prices for a website that sells.

GrigoraAll-in-one

Website, newsletter & store in one plan

Starter
1 site · 30K AI credits · 2,500 subscribers · store, store features within published plan limits
$12/mo billed annually
$144/yr · $15 month-to-month
ProPopular
2 sites · 100K AI credits · 7,500 subscribers
$20/mo
$240/yr · $25 month-to-month
Business
5 sites · 250K AI credits · 25,000 subscribers
$45/mo
$540/yr · $59 month-to-month

Grigora Starter, Pro and Business rates are $12, $20 and $45 per month billed annually ($144, $240 and $540 per year), or $15, $25 and $59 month to month. Plan limits apply to sites, storage, bandwidth, AI credits and newsletter subscribers. Payment-provider fees and optional paid services are additional.

Kajabi

Creator platform, gated by contacts and products

BasicEntry
2,500 contacts · 5 products · 2% fee on third-party gateways
$143/mo
billed annually · $179 monthly
Growth
25,000 contacts · 50 products · 1% fee on third-party gateways
$199/mo
billed annually · $249 monthly
Pro
100,000 contacts · unlimited products · 0.5% fee on third-party gateways
$399/mo
billed annually · $499 monthly

Kajabi annual rates are $143, $199 and $399 per month; monthly billing is $179, $249 and $499. Listed US card processing is 2.9% + $0.30 on Basic, 2.8% + $0.30 on Growth and 2.7% + $0.30 on Pro. Additional third-party-provider fees exclude PayPal and Kajabi Payments. Country, currency and method can change fees; confirm checkout terms.

Grigora Starter at $12/mo has store features within published plan limits and 0% platform commission; processing fees apply. Kajabi Basic at $143/mo caps you at five products and adds 2% on Stripe.

The real cost: Grigora vs Kajabi

A year for a business selling a handful of products and running a newsletter.

The real cost: Grigora vs Kajabi
What you pay forKajabiGrigora
Entry plan, annual$1,716$144
Sixth productGrowth, $2,388/yrIncluded
3,000 contactsGrowth, $2,388/yrPro, $240/yr
Selling through StripePlus 2% to 0.5% Kajabi fee0% platform fee
Courses and communityIncludedNot offered
AI-designed site, CMS, directoriesTemplates, basic blogIncluded
SEO toolingBasicfree tools

Payment-processor fees apply on both platforms. If courses are the business, the Kajabi rows are the price of the right tool.

Kajabi and Grigora: public website references

These captures show each product’s public website. See the feature and pricing sections for capabilities and plan details.

Grigora
Grigora homepage with its AI website prompt and business website options
Grigora homepage, captured 12 September 2026.
Kajabi
Kajabi homepage
Kajabi's homepage (kajabi.com), captured September 2026. Reference screenshot; use the source links for current details.

Is Grigora the right Kajabi alternative for you?

Where each platform is the right spend.

Kajabi alternative for businesses that are not creators

A consultancy, a shop, a studio or a local business paying $143 for a website and a list is paying for a course platform it does not use.

… for creators selling products, not programmes

Digital downloads, physical goods and a newsletter, with store features within published plan limits and 0% platform commission; processing fees apply.

… for content-led brands

Directories, moderated comments and SEO tooling, for traffic you earn rather than buy.

Kajabi is the right call if…

You sell courses, coaching or a community and the price is a fraction of what the programme brings in.

Which one is right for you?

Choose Grigora if…

  • The product is not a course
  • Your catalogue and newsletter fit Grigora’s published allowances
  • You sell through your own gateway with no platform fee
  • The website and its content are the business
  • You are an agency that resells

Choose Kajabi if…

  • •You sell courses, coaching or a paid community
  • •You want funnels and pipelines built around a programme
  • •Live chat support and a mature creator ecosystem matter

How to switch from Kajabi to Grigora

Contacts can be exported from Kajabi; product content needs to be reviewed and mapped separately; pages are rebuilt, which the AI draft makes quick. Courses have no home on Grigora, so decide about those first.

6 migration steps from Kajabi to Grigora, detailed below
A planning checklist, not an automated transfer. Read the steps below before changing your live site.
  1. 1

    Decide what moves

    If a course or community is live and earning, keep Kajabi for it and move the public website. If not, it is a straight replacement.

  2. 2

    Start your Grigora site

    Describe the business in a sentence and the AI generates a first draft with its own design.

  3. 3

    Export contacts and products

    Export subscribed contacts, preserve their consent and suppression status, and recreate supported digital or physical products. Kajabi course structures are not directly importable into Grigora Commerce.

  4. 4

    Move the blog

    Bring posts into Grigora's CMS, where they gain directories and moderated comments.

  5. 5

    Test before changing DNS

    Export consenting contacts and original content, and identify active enrollments, recurring charges and course progress that must remain in Kajabi or move to a dedicated course platform. Check page titles, descriptions, canonical URLs, internal links, image alt text, forms and checkout on the new site. Keep an old-to-new URL map, add relevant 301 redirects and monitor indexing after launch; redirects cannot guarantee unchanged rankings.

  6. 6

    Point your domain and redirect

    Connect your domain and redirect old URLs to map previous addresses to their closest replacement, then downgrade or cancel Kajabi.

Why people look for a Kajabi alternative in 2026

Kajabi is not overpriced for the business it was built for. A course creator clearing five figures a month gets excellent tooling for $143 or $199 and does not think twice. The people looking for an alternative are the ones who signed up for the same platform with a different business.

The floor is a course business's floor

Basic is $143 a month billed annually and $179 monthly, with no free plan. Growth is $199 and Pro is $399. Those numbers assume programme revenue. For a consultancy, a studio or a shop that wanted a site, a list and a checkout, they are an order of magnitude out.

Two caps decide the tier

Basic allows 2,500 contacts and five products. The sixth product or the 2,501st contact moves you to Growth. A newsletter that grows, or a catalogue that does, becomes a $56 a month decision made for you.

No revenue sharing, on one condition

Payment-provider choice changes the total cost. Kajabi’s additional third-party fee is 2% on Basic, 1% on Growth and 0.5% on Pro, with PayPal and Kajabi Payments excluded. Compare that added fee with the actual processing rate and the features you need from the platform.

How Grigora compares

Grigora is priced for a website that sells, not a programme that ships. The site, the CMS, the newsletter and the store are one plan, and subscriber, storage and other plan limits should be checked before purchase.

A twelfth of the floor

Starter at $12 a month billed annually includes an AI-designed site, the CMS with directories and moderated comments, a newsletter with 2,500 subscribers, and a store within published plan limits and no platform commission on your own gateway.

Where Kajabi still wins

Everything about programmes. Courses, coaching, communities, podcasts, and the funnels and email automation wrapped around them are genuinely excellent, and Grigora does not offer them. If that is your business, Kajabi is the right platform at the right price. This page is for the rest.

Frequently asked questions

Sources and comparison method

Published by Grigora, one of the products compared here. This is a comparison of public product documentation and published plans. Recommendations reflect the use cases described; they are not independent performance benchmarks. Homepage screenshots show how each product presents itself and do not establish feature availability.

Check the billing term, currency, regional availability, usage limits and add-ons before purchasing. A content export does not necessarily include the design, integrations or a working store. Migration steps need testing on your own site.

Grigora references: plans and limits, commerce, MCP access, and help documentation.

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